Pancentric Digital is a Sitecore Solutions Partner

This new partnership will not only enable our clients to use this market leading platform to develop personalisation marketing at scale to drive revenue, but also for businesses that already use or are considering Sitecore to access Pancentric’s unique service design and experience design capabilities.

According to Simon Fenn, Managing Director of Pancentric Digital, the Sitecore partnership is an evolution of services Pancentric has been offering clients for some time.

“We’ve helped clients with personalisation marketing, analytics, data collection and experience design work for a number of years, using our in-house specialists to blend these key areas. Our partnership with Sitecore comes about because we believe it is the best technology solution for clients that want to continue this strategy at scale.”

Personalisation marketing at scale

The leading position that Sitecore holds in the market was confirmed last year by the two most recognised technology research firms, Forrester and Gartner, both ranking Sitecore in the top tier of web content management platforms.

This leading position means that Sitecore is often already on the radar of the most forward thinking marketing and commercial directors, according to Head of Business Development Greg Middleton.

“In recent years, marketing complexity has increased at a rate that can be bewildering. However, many businesses I speak to are excited about how they can use the single customer view and personalisation to get ahead.  They see Sitecore as an enabler for this but want to make sure they’re making the most of its powerful features. This is something that Pancentric, as specialists in service and experience design through design thinking, are perfectly placed to help with.”

We’ve found that Sitecore is a great fit for companies with a vision to increase the following commercial areas:

• Revenue per customers;
• Customer lifetime value;
• Campaign conversion rates;
• Return on marketing investment;

It is our belief that these commercial targets are only achieved by businesses that focus on designing differentiated and consistent experiences that customers value.

Why choose Pancentric as your partner?

Utilising our service design expertise, Pancentric will ensure businesses make the most of their Sitecore investment by helping them to start the process of digital transformation with the most important people – their customers.

The LEARN-CREATE-MAKE process that we follow ensures that, rather than simply implementing technology, we engage your current and future customers in the process of designing an experience that is valued.

Through co-creation sessions, which tease out real insights and opportunities for innovation, as well as service blueprints and user experience journey mapping, we’ll help you build a human centred design strategy for your organisation.

From there, the Sitecore platform can be implemented in the most effective way to scale your customer experience across channels and drive business growth.

If you’re looking for a partner that can help you design the best customer experience for Sitecore or would like to find out more about the key benefits of the platform, please contact our Head of Business Development Greg Middleton.